In continuation with the 2020 When We All Vote campaign we’ve been commissioned to creative direct, one of the assignments was to take a powerful song that rapper, actor, and activist Common wrote and turn it into a music video. One of the challenges is that we were still at the height of Covid, so we did not have access to Common. We came up with the idea of making this a totally animation piece using powerful imagery to tell a story. Working with the animation wizard Tim Van and his team we crafted something that ended up getting a lot of notoriety.

Directed by

Kurt Williamson | Warren Oliver